310 Happ Rd, Northfield, IL



Voted Best Toy Store on the North Shore!

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Click to peek inside…you will be amazed!

Where We Are

310 Happ Rd #128 in Northfield Illinois, Northfield Village Center.

Monday-Saturday 10-5
Sunday Closed (for now)


Phone orders accepted for pick up; shipping available in all of the lower 48 states (USA).

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Who We Are

Click here to read more about us

As  a former  teacher, I carry well designed, safe toys, that I hand select from trusted sources with the highest standards. Classic to Trendy, for Babies through Teens.

Unlike online warehouses or the big box stores, our seasoned Toy Experts have real hands-on experience and knowledge to share with you about our toys, games and books, arts & crafts and so much more!

Whether you need help finding the perfect gift, or just want us to gift-wrap and ship what  you have  chosen, we’re here to help. Call our Toy Experts at  847-441-5975 during our regular business hours or email us anytime.

“Play is Brain Food” and we work Extra Hard to find products that stimulate and encourage creative play and also have the appeal of something special. We carry the Classic Favorites and well as the New and Unusual, always looking for the best “PLAY VALUE” and “FUN FACTOR”.  Come on in and let us show you what a difference the right toy can make in your  child’s life!

We are a family-owned, community-friendly business and  put great value on the reputation we have earned as an honest, trustworthy and responsive company that cares about our customers.

You have many choices when shopping. Please give us the opportunity to be your one-stop toy store.

Markie Carlson, Senior Toyologist

We carry an extensive selection of well designed safe toys & gifts we have hand selected from trusted sources with the highest standards.

We stock Infant to Teens, including games and puzzles that also engage adults. We offer the classics and the latest trends.

Playing since 1991!

Job Opportunities

We are always looking for enthusiastic people in the North Shore area who want to join our team of toy and play experts. We often have part-time/and or seasonal openings.

If you are interested, stop by and introduce yourself and fill out an application. We can let you know what is currently available.

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Custom personalized items:
We offer monogrammed and hand painted pictures, frames, wooden trains & step stools, banks, books  blankets, furniture and more.

Many styles and color options are available!

We collect your gently used children’s books (for Bernie’s Books) 7 days a week!

4th of July 2019

We Offer

Free Gift Wrap!


Fast Service!

In a hurry? Call ahead.
We can have it wrapped
and ready.


 Gift wrapped and shipped
to all of
Continental U.S.

Happy Customers

This toy shop is loaded with gift options and ideas for any age – even adults will find something fun. The staff is so kind and will help guide you if you need it. The free and fast gift wrapping makes it that much easier. I appreciate having a unique and quality store that is not part of the big box epidemic.
Sherry Haupt

The staff here is so helpful. I’ve gotten my nephew gifts from here and he loves them all. I live in Northfield, and I love supporting local business.
Monica Frigo Sugar

I love shopping here!! They have so many fanTAstic gift options, and they will wrap it for you! There’s no need to make another stop for a card, they have very cute ones by the register!
Erin Hoffman Loder